1. Don't be a Time Bandit
   Resource Type: Article
   Published: 2005
   Don't waste journalists' time.
2. Expose Yourself!
   Resource Type: Article
   Published: 2006
   A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media.
3. The Follow-Up Telephone Call
   Resource Type: Article
   Published: 2004
   Making follow-up phone calls to the media.
4. Helping you reach the media
   How Sources can help you get more and better media coverage
   Resource Type: Article
   Published: 2009
   Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
5. Sources gives you powerful tools to help you stand out from the crowd
   Resource Type: Article
   Published: 2009
   An overview of how you can use SOURCES to amplify your message.
   SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.
6. Sources media training
   Resource Type: Article
   Published: 2009
   Media training to ensure that you are ready to handle media interviews. Topics include Message making, Staying newsworthy, Safe spokesperson techniques, Preparation and relaxation techniques, Media ethics and expectations. Simulations of all media venues including talk shows, double enders, stand-up interviews and scrums, print columnists, videographers, and editorial boards.
7. Top Ten Misconceptions About the Media
   Resource Type: Article
   Published: 2006
   

Experts on Dealing with the Media in the Sources Directory

1. Sources