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Customer Relationships
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  1. Your Customer Profile 1
    Part 1 - The Value of Creating a Customer Profile

    Resource Type: Article
    Published: 2011
  2. Your Customer Profile 2
    Part 2 - How to Create a Customer Profile

    Resource Type: Article
    Published: 2011
    Do you know your customer? I don't mean whether their name is Antonio or Jessica, but rather, do you understand who they are as people and what motivates them?

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