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Who wouldn't "like" to get something in return?
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http://www.sources.com/Releases/NR1512.htm

Publisher:  Randall Craig, Social Media and Networking Expert
Date Written:  08/12/2011
Year Published:  2011  
Resource Type:  Article

Everyone has heard of 'give to get' and most people use this phrase in their networking. Forwarding leads and prospects is just one way of doing this. This theory works in the world of social media as well.

Abstract:  Toronto, December 7th, 2011 - Everyone has heard of 'give to get' and most people use this phrase in their networking. Forwarding leads and prospects is just one way of doing this. The idea is that by giving away something of value to the contact it reinforces the relationship and they are more likely to reciprocate in the future. This theory works in the world of social media as well.

"Many organizations set up a Facebook page or Twitter account and start broadcasting," says Randall Craig, ...
To read the full release go to http://www.sources.com/Releases/NR1512.htm

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