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Social Media Tactical Tips: Managing Customer Relationships and Experiences
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http://www.sources.com/Releases/NR1491.htm

Publisher:  Randall Craig, Social Media and Networking Expert
Date Written:  09/11/2011
Year Published:  2011  
Resource Type:  Article

How does social media help improve sales? It depends how you use it. Randall Craig offer 4 simple tips to improve an organization's customer relationships and experiences using social media.

Abstract:  Toronto, November 9th, 2011 – How long does it take to make a sale, and is it faster using social media? Traditionally, this paradigm has been based on identifying prospects, informing them, and selling them. However, social media marketing is based on engagement, conversation and developing the relationship. Only when the relationship is strong enough, when there is trust, will there be a possibility of a sale.

"An organization does not need to have a large social media presence in order to ...
To read the full release go to http://www.sources.com/Releases/NR1491.htm

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