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Social Media Tug-o-War: Organizational Views that Confuse
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http://www.sources.com/Releases/NR1328.htm

Publisher:  Randall Craig, Social Media and Networking Expert
Date Written:  15/06/2011
Year Published:  2011  
Resource Type:  Article

Many organizations look at social media one of two ways: We need to block social media because it destroys productivity, or we need to spend significantly on social media because we need to “join the conversation”. Both views are overly simplistic.

Abstract:  Toronto, June 15, 2011 - Many organizations look at social media one of two ways: We need to block social media because it destroys productivity, or we need to spend significantly on social media because we need to “join the conversation”. Both of these views are overly simplistic and may impact your organization in unpredictable, and often negative, ways.

"Many organizations still have an "all or nothing" attitude towards social media," says Randall Craig, social media expert and author of ...
To read the full release go to http://www.sources.com/Releases/NR1328.htm

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