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http://www.sources.com/SSR/Docs/HL1904-ExpandYourKnowledge.htm

Publisher:  Sources, Toronto, Canada
Year Published:  2001  
Resource Type:  Article

Public opinion plays a key role in government spending decisions, and one of the most effective ways to influence public opinion is through the media. A single appearance on television, for example, gets your message across to tens of thousand of people.

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